Google Cloud Platform (GCP) is a wide range of cloud computing services offered by Google, that provides a series of flexible cloud services including computing, data storage, data analytics, and machine learning, together with a set of management tools. GCP allows businesses to rapidly build, deploy, and scale applications and services efficiently, eliminating the need to invest in or manage physical infrastructure. Google Cloud Platform provides infrastructure as a service, platform as a service, and serverless computing environments, thus enabling organizations to select the solution that best meets their specific requirements.